We created the launch video for HP Indigo's latest high-performance printer, drawing parallels between human evolution and the brand's tech advancements. The video uses surreal visuals, vibrant color simulations, and macro shots to highlight the printer's neural-speed precision and stunning color capabilities.
Design
Animation
Credits:
- Directed byTomer Gerbi
- Creative ConceptEphrat Harel, Idit Zommer
- Creative Lead & Story:Gustavo Castellanos
- ScriptTomer Gerbi
- DesignMadina Ziubinatudio
- AnimationMadina Ziubina, Anatoliy Zyubin
- 3D SimulationsDaniel Pogrebinskyi
- 2D animation leadTomer Gerbi
- Sound design leadSebastián Anús
- Sound designJuan Regidor
Now, let's talk about your project.
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